No generic here
We pride ourselves on making small runs of 100% original designs - every one created by founder of Azuni, Ashley Marshall. We love to mix it and shake it, sticking to our guns and designing what comes from our soul. And that's why you won't find what we do anywhere else.
Because we passionately advocate slow fashion, you'll know that your Azuni pieces will set you out from the crowd. Each design is expertly hand crafted only limited runs. Just a glance our range instantly tells you that each collection is unique, yet simultaneously contemporary and highly wearable. A wide range of techniques such as hand texturing, beading, engraving and oxidizing, carried out by artisans across the world, add a quality handcrafted edge to every piece.
“Hand crafted for the needs of new world urban tribes.”
Ashley Marshall, Creative Director
Individually crafted
Sometimes our designs may take up to 12 hours to complete uisng hundreds and thousands of tiny glass seed beads in a myriad of Azuni's signatur colour ways. Each bead, lovingly stitched with generations of expertise.
We only uses the highest quality Japanese Miyuki beads which are second to none when it comes to the silky-touch luxury feel of each piece.
Preserving and respecting artisan craftwork
Tribal societies continue to struggle to live peacefully in their communities and to maintain their ancient rites and cultures, ever being pushed into a modern and less spiritual world. It is these cultures that Azuni reveres and are honoured to work with.
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