Giving Back

Our pledge: 5% of all online sales

We’ve always believed that business can be done differently and that giving back should be fundamental to all business models.That’s why we have structured our operations around a philosophy that gives back socially and to the environment. It is how we feel we can contribute ethically and sustainably.

Azuni made a pledge to donate 5% from all our online sales to social charity organisations and environmental causes such as reforestation projects, supporting children through school and providing families with monthly food parcels. This actually equates to almost 19% of our online profits. There aren’t many others jewellery businesses that can say the same thing.

Azuni has partnered with Pueblo A Pueblo and TreeNation and WildAid to help achieve our goal.

A chance to go to school

Supporting children through an education

We believe that the right to an education is fundamental to any child. This is why we chose to work with the charity Pueblo A Pueblo, supporting the indigenous communities so close to our hearts.

In a country where 75% of the population lives in poverty and only 60% of students complete the sixth grade, getting a scholarship can make all the difference. A typical coffee worker earns only $2 a day, but school materials can cost up to $30 per child. Rural, indigenous communities struggle on a daily basis.

Through the Primary Education Scholarships project Azuni are able to help provide children with the support they need to succeed at school. Children receive supplies, gym shoes and uniforms, and targeted assistance from first through sixth grade. In addition, they receive free medical care at a local clinic.  

It means everything to Azuni - that with your support - we are able to make a real difference. Through the project, dozens of students who otherwise would have no access to education have been able to graduate 6th grade literate, confident and with a better chance at a successful future.

Chukmuk's School Library, Santiago Atitlán

“Giving back is about addressing the balance and we feel this should be part of any business practice.”

Creative Director, Ashley Marshall

Trees. We need them.

5 trees planted with every purchase

We plant 5 trees with EVERY online purchase, through the organisation Treenation.org. Each customer purchase not only becomes carbon neutral but also helps reforest areas in Peru, Tanzanier and hard-hit Madagascar where people are facing famine as a direct result of global warming. With over 45,000 trees already planted we are aiming for 100,000 trees over the next 3 years.

Offsetting our carbon footprint by planting trees around the world is one of the most effective ways to give back to communities, nature and keep our planet beautiful, clean and sustainable for our children and generations to come. So we thank you all for choosing Azuni.

Would you like to know more?

TreeNation work on hundreds of projects around the world reforestation which also brings employment opportunites.

The Azuni forest so far:

Total reforested: 29.5 hectares

Total C02 captured: 5766.56 tonnes

Find out more about our impact: and the current projects we support  

Our disappearing wildlife

Photography: Solly Levi

Raising awareness

Azuni are ever more shocked at the rate of extinction of our vital and beautiful wildlife. We are trying to do our bit to help and that's why we are very excited to be able to support WildAid.

WildAid is a global charity that runs big impactful advertising campaigns across China, Asia and Africa to help raise awareness against the illegal trade and consumption of wild animal products such as  Elephant ivory , Pangolin and Shark fins. Amabssodors include , David Beckham, Prince William, Jackie Chan and Leonard De Caprio.  

We've created a dedicated Wild Collection that donates a percentage of its sales to supporting WildAid .

Our Wild Collection

Only our best artisans can accomplish these complex organic patterns. Crafted from hundreds of the highest quality Miyuki glass beads and made in very small quantities.

Creative director, Ashley Marshall

"We help consumers makes positive choices more easily while celebrating their own individuality. ’’

Would you like to know more?

Giving Back

We our proud to be able to support projects that give back to communites and the planet.

Artian communities

For 26 years we have worked with artisans producing pieces with provenance and meaning.

Man watering new trees in Africa. Azuni supports Treenation.org

Carbon Neutral

To curb ours and your carbon footprint. We a proud to plant 5 trees with your purchase.